Sunday, November 22, 2015

Improving Customer Satisfaction Of Fleur De Lis Hotel

By Brenda Warner


Customers want the best experience during their vacation. The general idea is to get the best service and enjoy your holiday. There are very many places that people can choose to go for their holiday. This could be going on safari, visiting a game reserve, going to the beach, visiting a ranch or even going to the country. With all these competing vacation places, it is a good idea to have the best customer services as a destination facility to attract business. The Fleur De Lis Hotel is one of these great vacation destination areas. Some things that improve customer satisfaction include the following.

The hotel should do an extensive market research. This includes products offered by close competing industry players as well as their marketing campaigns and prices. This will give it an inkling of what is available in the market, what works and what does not. It should ensure that it has a great communication process in place especially when offering or experimenting with new products.

Make a decision on which sector of the market to target and specialize on that. It is not advisable to offer many products under one roof. If you choose to serve couples, streamline the products to make the experience unforgettable for example, anniversary or honeymoon specials. Another great market sector if family related products.

Give out surprise products and services to guests. This will show that as a hotel, you value and appreciate all customers. This will create a great rapport with them and establish a sentimental link. The surprise does not have to be expensive or even big. A simple gift can go a long way to satisfying clients. So put an extra bottle of champagne in their room with a gift card.

Be keen to solve some problems of the guests before they realize they have such needs. Know the area that you are operating in to help guest fit in and get service. Offer free internet service or laundry machines. Another idea is to offer free rides to the nearest town or market center for supplies.

Make payments easy for the customers. Simplify payments by accepting all methods of payment. Accept major credit cards like American Express, Visa and MasterCard. Accept other options like PayPal and personal checks. Some types of payments are popular to a certain class of clients for example most business travelers use American Express card.

Have a good brand personality that customers relate to. This could be anyone from the manager to the customer service person. This personality can spend time talking to clients and taking photos. In addition, create a bulletin board for comments, photos and guest stories. Make sure to collect all input to help improve future service.

Make an excellent online platform to interact with customers and other online users. This can be an excellent chance to market products and services. Respond to all comments, complaints and questions. Social media is a great opportunity to reach potential customers and reach wider audience. Ensure that you have excellent ratings on sites like TripAdvisor.




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