Wednesday, November 12, 2014

Tips To Offer Off-Season Beach House Rental

By Christa Jarvis


Having a property is a good thing for people, especially if they plan to rent it out to guests. For those who have a beach house rental South Florida, it is lucrative for them to offer their property to guests regardless of the season. If you are thinking of offering this place during the off-season, then here are tips that may be of great help to you.

First, it is important that you lower the price. You got to take the season into consideration after all when you are pricing the rentals of your property. The off-season is a season when there are less people who come to rent of your business. It will entice them more if you lower the price for rentals significantly.

The minimum stay is another matter that you got to take into consideration. Unlike the summer season, it might be difficult for you to find people who will want to stay at your property for more than a week. That is why, instead of the minimum stay of seven days, you can cut down on this for a night or three days.

It will be good if you can team up with any local business within your community. Do not just offer your accommodations to the guests. You can get them some free coupons or discounts to places around the locality such as the local restaurants, movie theaters, shopping centers, ski resorts, amusement parks, or water parks.

The advertising of your business should also be taken into consideration. Do not think that the off-season is the time for you to cut down on your advertisements. In fact, it is the opposite. You have to update and improve your advertisements during off-season so that you can entice more and more customers to come to your place.

It is good for you to know your audience. When you have an idea on who you will be renting your properties out to, then you should be able to craft an effective sales pitch easier. After all, you understand your customers already. You have to make the sales pitch compatible with the audience you are marketing to.

The summer guests are vital to your business. Thus, during their stay at your place, you should make sure that they have an outstanding experience with you. Remember that summer guests are easier to market to than the guests who have not yet experienced a stay with you. You can gain positive feedback from summer guests.

Think in a smaller term. This means that you should cater to smaller number of people during off-season instead of thinking that your customers will come in groups. After all, the off-season is a time when it is difficult to coordinate a time off between friends or family members. Thus, you have to think accordingly.

Be sure to give your customers an outstanding experience while they are staying at your place. If you have to, you should go the extra mile to keep these customers happy during their stay. It does not matter what you have to do. If you do that, you will find your efforts worth it in the future.




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